Crafting experiences with a human-centric approach

10+ years of experience in strategizing and designing products for both consumers and enterprises.
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My passion lies in building and enhancing the UI/UX of SaaS products. Additionally, I have more than five years of experience in guiding and mentoring designers in the process of building products. My primary focus is on aligning teams, stakeholders, and user experiences to drive successful businesses and ensure customer satisfaction.

Co-founded several startups in the past, one of which was successfully acquired by Bookmyshow(India’s largest movies & events ticketing platform).

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m.saudbakhar@gmail.com

Case Studies

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Revamp of the creator marketplace Dashboard

Redesigned the Peppercontent marketplace dashboard, yielded a 65% increase in content orders, making it more appealing to users.
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Optimised ordering flow for creator marketplace

Conducting comprehensive research, I refined the user flow of the content ordering form, resulting in a remarkable 40% increase in the form completion rate.
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AI-driven SEO marketing platform

Designed the AI platform to transform one weeks long SEO tasks into a matter of hours offering users significant time savings.
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2 factor authentication on Fintech platform

Improved data security at Razorpay by designing 2 step verification during the user login at the same time maintaining the ease of use.
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Reports page for Razorpay

The redesign significantly enhanced the efficiency of the reports infrastructure by minimizing redundant user requests
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Redesign of Movies and Events pages

The revamped design, integrated with a CMS, enabled the content team at Bookmyshow to create event and movie pages instantly, reducing the page creation time from 4 days to just a minute.
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My Experience

2023
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Present

Director - Product Design

Pepper content - AI powered Content marketing platform and Creator marketplace
Bengaluru, India
April 2022
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March 2023

Associate Director - Product Design

Pepper content - AI powered Content marketing platform and Creator marketplace
Bengaluru, India
Dec 2020
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March 2022

Design Manager

Pepper content - Creator marketplace
Bengaluru, India
Dec 2018
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Dec 2020

Senior Product Designer

Razorpay - India’s leading Payment Gateway provider
Bengaluru, India
Feb 2017
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Dec 2018

Design Manager

Bookmyshow - India's leading ticketing platform
Bengaluru, India
Jan 2013
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Jan 2017

Co-founder & Design Lead

Eventifier (Acquired by Bookmyshow)
Bengaluru, India

Achievements

My design work on Peppertype.ai earned recognition from G2 as one of the top-designed AI products.
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I was honoured with recognition from the Institute of Product Leadership for serving as an executive jury member and giving a talk on product leadership at the Skillathon 2022.
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How an entrepreneurship spirit can be beneficial while working for a company.
‍Blog on the journey
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Orchestrated a successful exit of a business to India's premier ticketing service, BookMyShow.
Yourstory post
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Founded Eventifier, serving customers including NASA, the Clinton Foundation, and Pearson Publications. Raised initial funding.
Techcrunch post
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Invited as a Design mentor for hackathons hosted by The Startup Centre in Bangalore and Chennai.
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Interviewed and prominently featured in Kyurious Design Magazine for co-founding and designing Eventifier.
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Invited by Startup Demo Day to deliver a talk on the journey and success of entrepreneurship.
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Let's Connect

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m.saudbakhar@gmail.com/+91 988 649 5755
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